Online shopping in Australia is getting harder and harder for merchants. A Google search has long been the accepted platform to find stores. Foreign stores continue to grow in number competing for the same Australian shoppers and, they pour huge amounts cash into SEO optimisation to climb to the first page of Google. This, in turn, pushes our Australian online merchant’s stores further down the list and frequently make them virtually irrelevant.
The Aussie Mega Mall is Australia’s real opportunity to resist this trend and fight back.
We will NEVER knowingly allow offshore competitors to get ahead of our own local merchants.